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    Product of The Week - ROK Straps

    NewsProduct of The WeekTuesday 30 September 2014


    Every Wednesday we are running a feature on some of the very best doggie-products out there.

    Today's Product of The Week is the innovative dog leads and collars by ROK Straps!


    ROK Straps were orignally the brainchild of Austrailian engineer Gary McCay. During his university studies into eye injuries, Gary became aware of the horrific dangers posed by conventional elastic cords and "bungees". Soon Gary's new design of a solid rubber shock-cord with woven nylon outer and rubber-coated end hooks went into manufacture and ROK Straps was born.

    ROK supply a wide variety of products, but their core belief in innovative and comfortable straps has always stayed the same. This principal is evident in their dog leads and collars, which are designed to provide the right give for dog walking. This results in avoiding jolts whilst maintaining control, and softens the pressure to your pooch's collar and neck. Comfortable hand-holds with padding ensure a safe grip at all times, and the rubber core with tight nylon outer braid is highly chew resistant. Plus they come in a variety of colours and patterns, meaning your dog can be the most fashionable in the park.

    ROK dog leads and collars are also ideal for training your puppy to behave on-leash, as the rubber core will progressively tense, indicating for your canine companion to stop. If released, the lead has minimal recoil, once again improving it's safety and comfort for you and your dog.  

    Thoughtfully designed for this time of year is the ROK dog lead and collar in reflective black (pictured above). Featuring 3M reflective stitch material ensures that you and your pup can walk safely in the evenings during the winter months. The reflective stitching, which is also used for industry-standard high visibility wear, picks up street lamps and car headlights, greatly improving the visibility of you and your dog to road users.

    You can find out how to purchase any of these clever leads and their matching collars over on ROK Straps website. Be sure to check out their testimonials and pictures on their Facebook and Twitter pages. 



    We have a ROK Straps dog lead and matching collar in Reflective Black to give away! For a chance to win, simply share and/or retweet this page and to double your chances comment with a picture of your pooch on Facebook or Twitter.



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